Toothpaste can safely be called an essential item: it is the basis of self-care. But how to choose the right oral care product and which products to choose? We have compiled a rating of the best of them, based on reviews of real customers, personal sales statistics of KrasotkaPro and open data from the Yandex search engine.
The criteria by which we evaluate toothpastes of each brand:
- Cleansing.
After all, this is the main task of toothpaste. - Perform additional functions.
There can be many such functions: whitening, strengthening gums, enamel, etc. - Compound.
It should definitely be safe. The more natural ingredients it contains, the better. - Taste and smell.
They should be pleasant and not cause discomfort. - Texture.
It should be medium, not too thick and definitely not runny. - Comfort to use.
The paste should not bake or burn the oral cavity. - Price.
Of course, it's always nice to save money, but we are looking for the best price-quality ratio.
The rating of toothpastes is formed thanks to a system of points that we awarded to each brand for its product.
By quality:
- 1 point for effectiveness: giving teeth cleanliness and a feeling of freshness;
- 0.5 points for each additional function;
- 1 point for good composition;
- 1 point for pleasant or neutral taste and smell;
- 1 point for optimal consistency: not too thick and not too thin;
- 1 point for ease of use: there should be no discomfort.
By cost:
- 4 points for costs up to 100 rubles;
- 3 points for a cost from 100 to 250 rubles;
- 2 points for a price from 250 to 400 rubles;
- 1 point for a price over 400 rubles.
By popularity:
- 6 points for more than 30,000 queries in Yandex per month;
- 5 points for 24,000-30,000 queries in Yandex per month;
- 4 points for 18,000-24,000 queries in Yandex per month;
- 3 points for 12,000-18,000 queries in Yandex per month;
- 2 points for 6,000-12,000 queries in Yandex per month;
- 1 point for less than 6,000 queries in Yandex per month.
It was the number of all points scored that determined the place of each product in the ranking; all this is reflected in the final table. In the meantime, learn more about each product.
Pure by President toothpaste - reviews
ITA
https://irecommend.ru/content/ekzoticheskaya-zubnaya-pasta-s-marakuiei-takogo-vy-eshche-ne-probovali
Hi all! Manufacturers attract our attention in all possible ways, either they come up with unusual packaging, or they add an exotic taste and aroma to ordinary goods. And therefore, wandering around the store, you can buy something that, in principle, you never intended to buy. This is what happened with President's Pure toothpaste with passion fruit .
I was attracted by the unusual translucent packaging of this paste and the bright orange color. In addition, the price turned out to be affordable - 110 rubles. (for example, President himself costs almost 2 times more).
Here's what the manufacturer promises:
President Pure Passion Fruit toothpaste contains ground passion fruit as a safe abrasive. The beneficial properties of this southern fruit have been known for a long time. Passion fruit contains a large number of biologically active substances, including alpha hydroxy acids, which enhance hydration, elasticity of the gums, and improve their blood supply. Passion fruit has an antimicrobial effect, which significantly reduces the level of bacterial contamination in the oral cavity. of President Pure Passion Fruit toothpaste will ensure a clean and fresh mouth and protect against the occurrence and development of caries.
I also loved the beautiful color of the paste interspersed with passion fruit seeds .
The aroma and taste are not too pronounced, the paste is sweet, and there is a slight aftertaste of something exotic and minty. The paste cleans well , but my brush is quite hard.
I was a little disappointed by the composition of the paste, it contains parabens, a lot of flavoring (more than passion fruit), and dyes. I would not like to see this in toothpaste, since the paste gets into the mouth and is not always completely washed off. Compound :
Sorbitol, Hydrated Silica, Aqua, Glycerin, Xylitol, Sodium Lauroyl Sarcosinate, Aroma, Cellulose Gum, Passiflora Edulis Seed Powder, Sodium Fluoride, Sodium Methylparaben, Sodium Saccharin, Menthol, Sodium Propylparaben, CI 19140, CI 16035.
What else I didn’t like is that the pastes in this series do not have cardboard packaging, the tube itself is not sealed with foil, it seems that someone has already opened it before me.
What problems might there be:
— a fairly sweet taste can provoke pain in sensitive teeth;
- For some reason, it always seems to me that hard bones can injure my gums (but I didn’t have this), and I still don’t understand their purpose, except that they are for beauty.
Overall, I liked this toothpaste; it stands out among the abundance of mint pastes for its exoticism. I plan to try pasta from the same series with cranberries; I want something a little more sour.
GoldenAmber
https://irecommend.ru/content/zelenenkaya-zavisit-li-ot-tsveta-kachestvo-dovolno-neobychnyi-vkus-ne-vsem-ponravitsya
I couldn’t calmly pass by the green paste in the store - it was too eye-catching) Moreover, I was attracted by the tea tree leaves, which not only whiten teeth, but also perfectly disinfect the oral cavity.
As for the composition, it is ambiguous even for me. Not everyone will take the presence of parabens calmly.
Composition of Pure by PresiDent toothpaste:
Sorbitol, Hydrated Silica, Aqua, Glycerin, Xylitol, Sodium Lauroyl Sarcosinate, Aroma, Cellulose Gum, Melaleuca Alternifolia Leaf Powder, Sodium Fluoride, Sodium Methylparaben, Sodium Saccharin, Sodium Propylparaben, CI 61570, CI 19140, CI 42090.
This is what the pasta itself actually looks like. Transparent green in color with fairly large particles, apparently just tea tree. The paste, by the way, is quite liquid compared to regular pastes. The photo shows how it slowly drains))
Actually, I’ll briefly tell you about my feelings after several months of using the paste:
- Moderately refreshes the oral cavity. A pleasant fresh chill, somewhat different from regular pasta. More herbal or something.
- Taste! The taste is one of the main drawbacks (for a certain group of people) - in my opinion, the taste is reminiscent of anise with eucalyptus. I personally love it ^_^ But many people spit at such non-standard tastes.
- Does not bleach. Don't even hope for it
- And further. What is important for me personally is that judging by the icon on the tube, IT WAS NOT TESTED ON ANIMALS. Although I don’t know whether to trust the manufacturer. on the white list of ethical cosmetics
masha_180985
https://irecommend.ru/content/khoroshaya-no-est-odno-bolshoe-no
My first acquaintance with this series of pastes from the President brand was extremely successful. It was passion fruit flavored toothpaste. I then expressed all my delight in a review. My next step was to purchase 3 more types - Cranberry, Tea Tree and Argan - for 89.99 rubles each at the Lenta hypermarket.
So, Pure by PresiDent “Tea Tree” toothpaste.
weight : 115 g.
color .
Consistency : gel.
Foams : quite abundantly.
Fragrance : I won’t say it’s tea tree, but some kind of herbal.
Result : smooth teeth surface, fresh breath.
Description:
Crushed tea tree particles gently scrub and thoroughly cleanse tooth enamel. The gel structure delicately envelops the oral cavity.
I would like to dwell on this point in more detail. Passion fruit flavored toothpaste has exactly the same black specks as Tea Tree! These, according to the manufacturer, are natural abrasive particles of passion fruit. It's exactly the same here! But! These are already “crushed tea tree particles”! It’s after moments like this that trust disappears... In general, I don’t know what it really is. For this minus a star.
Ingredients in the photo:
Do I recommend this toothpaste to you? Yes ! Despite the distrust that I have in the manufacturer and the information that he indicates on the packaging (which, by the way, is almost impossible to read - small black font on a dark green background!), for a change you can have it on the shelf in the bathroom.
But I liked Passion Fruit (to taste) more!
VictoryS78
https://otzovik.com/review_8411181.html
Advantages:
Delicious, cleans teeth well
Flaws:
Quite a price
In general, I really love buying, collecting and collecting all kinds of pastes at home. In particular, I like to buy all sorts of unusual things. Recently, when I went to the pharmacy, I immediately noticed this PURE by PRESIDENT paste. There were three flavors on the shelf: cranberry, passion fruit and green tea. I only took two flavors to try (cranberry and passion fruit). Pros: This pasta has a very good pleasant taste. There is no strong mint taste (due to the abundance of mint, with some toothpastes it is simply impossible to brush your teeth because it stings too much). Quite a large amount of paste. Cons: Lots of pieces (sooo small) that can get stuck in your braces (if you have them). Quite a great price. Thank you for reading my review).
lizkasiriska
https://otzovik.com/review_7638862.html
Advantages:
Nice smell
Flaws:
A little expensive
I welcome everyone who reads my review! Now I’ll tell you about this Pure by President toothpaste. I tried a paste with tea tree extract. Smells nice. It is quite expensive - 70 rubles. And only if you buy it on sale. Without the promotion, it costs about a hundred rubles. It lasted me a month and a half, considering that I used it four times a day. Cleans well and refreshes the oral cavity well. This line includes four types of toothpastes: with tea tree, argan, passion fruit and cranberry. I decided to try it with tea tree because tea tree cleans teeth well of plaque. True, this paste with tea tree, I think, has the same name. In principle, the pasta is not bad, but it is a little expensive. Thank you all for viewing my review!
Yulchenka Mo
https://irecommend.ru/content/esli-utro-nachinaetsya-s-ulybki-ty-vybral-pravilnuyu-zubnuyu-pastu-pasta-piling-ot-president
My huge beauty greetings to everyone! I have already talked about an unusual peeling toothpaste from PresiDENT, in today’s review we will talk about another toothpaste of this type, but with a different taste.
So, PURE by PresiDENT “Passion Fruit” toothpaste with natural passion fruit particles for gentle cleansing.
Price: about 140 rubles for 115 grams of product. PresiDENT brand pastes can be bought in Magnit cosmetics, Auchan, Lenta, Azbuka Vkusa stores, etc.
Packaging: a tube of soft translucent plastic with an opening cap that cannot be unscrewed. There is no security seal or box.
The tube is quite potbellied, the amount of paste reaches the seam of the tube.
Consistency: thick, difficult to squeeze out gel with particles of natural origin.
There are a lot of particles in the pasta, but it seemed to me that there were more of them in the pasta with cranberries.
Fragrance: sweetish-mint, not intrusive and without chemical notes.
Taste: sweetish-minty, but soft and not irritating. a minty remains in the mouth .
Ingredients: the paste contains sodium fluoride, but the composition is SLS-free. The product also contains natural particles .
I would like to note that the paste is not tested on animals!
Who is this product suitable for?!
The product will appeal to lovers of toothpastes with a sweetish-minty taste.
Who is not suitable for this product?!
For lovers of refreshing mint pastes with a pronounced taste and whitening effect.
Application
Due to its thick consistency, the paste comes out of the tube with little difficulty. But it foams well.
๑۩۩๑ Effect๑۩۩๑
✔ The paste cleanses the oral cavity well and does not irritate the gums . My gums often bleed, but I didn’t notice that the passion fruit paste irritated them.
✔ The paste removes plaque from teeth and gently whitens them. It seemed to me that the paste with cranberries has a less noticeable whitening effect, unlike the paste with passion fruit.
✔ The particles are not felt at all while brushing your teeth, but you need to rinse your mouth more thoroughly after the paste.
✔ This paste freshens breath well and leaves behind a prolonged feeling of freshness.
✔ The paste does not make your mouth dry and does not dry out your lips.
I recommend the passion fruit paste from the Pure series to everyone! Initially, I thought that it would turn out to be exactly the same as the cranberry pasta of the same series. But it turned out that in its action it is even superior to its brother.
Aksy_
https://irecommend.ru/content/zachem-v-paste-kusochki-klyukvy-chtoby-bylo-veselee-zabavnaya-novinka-dlya-besproblemnykh-zu
The reason for buying this paste is that it is different from the others on the shelf. The President brand generally suffers from the pretentious appearance of the product, but it would be nice if the content was up to par...
A paste in a simple cosmetic tube can easily be confused with any other product - scrub, gel, cream. A modest design without a hint of a dental theme, the absence of loud promises, recommendations, statements - all this provoked the purchase. Just try something new. The stock price of around 80 rubles made it possible to carry out this experiment without losses. Paste volume 115 grams. Made in Russia.
The fashion for organics has pushed paste manufacturers to do something creative, and these innovations are evident in the pastes “Argan”, “Tea Tree” (not the most gourmet ideas) and the most harmless one – “Cranberry”. Honestly, I expected sourness from cranberries, I really wanted to feel something native to the Ural-Siberian in a daily ritual. But the manufacturer of Presiden t decided that cranberry in the minds of the consumer is the taste of inexpensive chewing gum.
In the soul of many of us there is a child who is ready to buy into a bright picture, colorful products, aromas from childhood... This product, it seems to me, is also aimed at innovators and experimenters. Inside the tube (I immediately see the minus - there is no protective membrane!) there is a red-raspberry gel with dark pieces. Looks nice, I'd like to try it. It foams like 4, doesn’t sting the mouth, and I didn’t detect any mint component.
The taste reminded me of children's pastes from the 90s with the aroma of bubble gum . Cranberry pieces are of no use, there were and there were. What kind of purification they should carry is unclear. But the cleaning process itself, due to its extraordinary sweet taste, is quite pleasant; it definitely breaks up the routine. This has something of the carefree quality of a school morning, when you brush your teeth and watch cartoons before leaving for school...
The cleansing effect of the product is very average and cannot be compared with specialized Splat or Sensodine pastes. The feeling of fresh breath after cleaning is also short-lived, about half an hour is enough. No effect on the gums was noted, it does not reduce sensitivity, but no one promised it. Also, do not wait for the enamel to lighten.
From the general properties of the paste, I can say that it is for non-problematic teeth and can be recommended for teenagers. It doesn’t create any super properties, but it doesn’t cause any negativity either. Immediately after cleaning, you can, for example, have breakfast.
Zhenechka Solnechnaya
https://irecommend.ru/content/pochemu-ya-ne-podruzhilas-s-dannoi-pastoi
Good day!
Today I want to share my impressions of using PURE by PresiDENT toothpaste with natural cranberry particles.
The paste that will be discussed in this review is produced by the well-known company PRESIDENT, and this paste belongs to the new recently released collection of toothpastes, the slogan of which is “a fresh collection in an unusual design.”
According to the information provided on the manufacturer's website
Each plant involved in the production of PRESIDENT products operates according to pharmaceutical manufacturing standards, which guarantees quality control at every stage of creation.
Toothpastes from the PURE collection contain natural particles that act as a gentle abrasive for tooth enamel.
In total, the collection currently includes 4 types of pasta with different flavors, namely:
- tea tree
— passion fruit
- argan
- cranberry
When making toothpaste from this collection:
- natural particles are used
- SLS (sodium lauryl sulfate) is not used - synthesized from petroleum products, necessary to achieve high cleaning qualities and abundant foaming
- no testing on animals is carried out
The composition of this toothpaste is as follows:
- Sorbitol, water and glycerin are the main ingredients that create the correct consistency, pleasant taste and dissolve all active ingredients.
- Silicon anhydride is an abrasive: thanks to it, the toothpaste helps the toothbrush remove plaque during the procedure.
- Xylitol is an active remineralizing component; This is a sweet polyhydric alcohol that promotes the almost natural transition of calcium from saliva to tooth enamel.
- Sodium lauryl sarcosinate is a very gentle foaming agent.
- Flavors.
- Carboxymethylcellulose is a thickener.
- Dried cranberry powder is a natural abrasive.
- Sodium fluoride (mass fraction of fluoride anion 1000 ppm) is another remineralizing agent, a source of fluoride for tooth enamel: this element helps bind calcium from saliva and the toothpaste itself for normal growth and development of teeth.
- Methylparaben and sodium propylparaben are antiseptics that prevent the growth of bacteria inside the paste.
- Sodium saccharinate is a sweetener.
- CI 16035 (karmazin) - dye.
The volume of the toothpaste is 115 g, the aroma is pleasant mint-cranberry, there is no feeling of a pungent flavoring, it is very similar to the natural aroma, the consistency of the paste is gel, thick, which for me personally causes inconvenience when squeezing the paste onto a toothbrush. The color of the toothpaste is rich, the paste looks like cranberry jam, the paste contains natural cranberry particles. The paste has a pleasant taste.
I used the paste regularly in the morning/evening for about 2 weeks, at first I really liked the paste, as they say, “both in color and taste,” apart from the inconvenience of squeezing, but this can be considered a minor drawback. In my opinion, the paste cleans well, but, in comparison with other toothpastes, when using which it is enough to squeeze a “pea” onto the brush, this paste for high-quality teeth cleaning needs to be squeezed out much more, namely, over the entire bristles of the toothbrush. A week and a half after starting to use the paste, I began to have problems with my gums, namely, slight bleeding. For this reason, I changed the paste to a familiar and time-tested one (the problem with bleeding gums disappeared).
I continue to use the paste, but not every day, but periodically, 2-3 times a week, so I don’t feel any discomfort for the gums.
The toothpaste was purchased at a promotional price in the Lenta supermarket, costing just under 100 rubles; I was attracted by the unusual design of the toothpaste and the bright, eye-pleasing tube.
I will not buy this paste again due to the problem I have with my gums.
Thank you for your attention and wish you a pleasant shopping experience!
